Fruit to Suit
Cian creative pr was commissioned by new business start-up franchise Fruit to Suit to assist with the firm's North-East media launch.
Lisa Smith offers schools an enterprise package which culminates in a tuck shop business run by pupils selling healthy snacks.
Cian director Chris Jennings managed a media launch event at the first school to sign up to Fruit to Suit in the North-East, Hadrian Primary in South Tyneside, and secured a double page spread in the Evening Chronicle's education supplement Top Class and a page in the Shields Gazette.
Chris said: "Fruit to Suit provides an excellent service to schools, offering a sustainable package which teaches children how to set up then run a business which promotes healthy eating. We were only too happy to help spread the word."
What our clients say
I was as surprised as I was delighted with the substantial coverage Chris generated. The quality of the exposure was beyond our wildest dreams and had an immediate impact, generating a number of new leads to get the franchise off to a great start.
Chris also gave invaluable advice on the use of free social networking and supplied a photographer whose superb pictures say much more than words can about how much the children enjoy the Fruit to Suit programme – again aiding my marketing activity.
Lisa Smith Fruit to Suit NE
